What is a cookie?
A cookie is a small file stored on your internet browser that holds information which allows a website to function better. There are different types of cookies and different ways of using them. Cookies can be categorized according to their function, lifespan, and according to who places them on a website.
Why are cookies used?
We do not sell the information collected by cookies, nor do we disclose the information to third parties, except where required by law (for example to government bodies and law enforcement agencies).
How are cookies used?
Our website uses the following types of cookies:
Technical Cookies: We try to provide our visitors with an advanced and user-friendly website that adapts automatically to their needs and wishes. To achieve this, we use technical cookies to show you our website and to make it function correctly. These technical cookies are absolutely necessary for our website to function properly.
Analytics Cookies: We use these cookies to gain insight into how our visitors use the website, to find out what works and what doesn’t, to optimize and improve our website and to ensure we continue to be interesting and relevant. The data we gather includes which web pages you’ve viewed, which referring/exit pages you’ve entered and left from, which platform type you’ve used, date and time stamp information, and details such as the number of clicks you make on a given page, your mouse movements and scrolling activity, the content you look at. We also use analytics cookies as part of our online advertising campaigns to learn how users interact with our website after they’ve been shown an online advertisement – which may include advertisements on third-party websites. However, we will not know who you are, and will only obtain anonymous data.
Commercial Cookies: We may use third-party cookies as well as our own to display personalized advertisements on other websites. This is called “retargeting,” and it’s based on browsing activities, such as the articles you have read and the product features you have looked for.
How long do Fairsail cookies stay active?
The cookies we use have varying lifespans. The maximum lifespan we set on some is two years from your last visit to our website. You can erase all cookies from your browser any time you want.
Does Fairsail use third-party marketing and analytics cookies?
Yes, Fairsail uses the services of trusted and recognized online advertising and marketing companies. Fairsail may also use third-party providers for analytical purposes. To enable their services, these companies need to place cookies.
The providers we use are committed to building consumer awareness and establishing responsible business and data management practices and standards.
When it comes to online advertising and marketing companies, we strive to only work with companies that are members of the Network Advertising Initiative (NAI) and/or the Interactive Advertising Bureau (IAB). Members of NAI and IAB adhere to industry standards and codes of conduct. NAI and IAB members allow you to opt out of the behavioral advertising. Visit www.networkadvertising.org and www.youronlinechoices.com to identify the NAI members that may have placed an advertising cookie file on your computer. To opt out of an NAI or IAB member’s behavioral advertising program, just check the box that corresponds to the company from which you wish to opt out.
In order to control the collection of data for analytical purposes by Google Analytics, you may want to visit the following link: Google Analytics Opt-out Browser Add-on.
Who has access to Fairsail cookie data?
Only Fairsail has access to Fairsail cookies. Cookies placed by third parties can be accessed by these third parties.
How can you manage your cookie preferences?
Using your browser settings in, for example, Internet Explorer, Safari, Firefox or Chrome, you can set which cookies to accept and which to reject. Where you find these settings depends on which browser you use. Use the “Help” function in your browser to locate the settings you need.
If you choose not to accept certain cookies, you may not be able to use some functions on our website. However, we do not otherwise support “Do Not Track” browser settings. Opting out of an online advertising network does not mean that you will no longer receive or be subject to online advertising or marketing analysis. It means that the network from which you opted out will no longer deliver ads customized to your web preferences and browsing patterns.
Does Fairsail use web beacons?
In addition to using cookies, Fairsail sometimes uses web beacons. A web beacon is a tiny graphic image of just one pixel that’s delivered to your computer either as part of a web page request or in an HTML email message. Either directly or through service providers, we use these pixels as part of our online advertisements either on our website or on third-party websites to learn whether a user who’s being shown an online advertisement also visits the sites and registers and to analyze a user’s traffic patterns in order to optimize the services we bring to you.